Prachuap Khiri Khan: Preserving Local Food as Cultural Heritage Through ‘1 Province, 1 Menu’ Initiative


In July 2023, Mrs. Kritsana Phaesangchan, from the Prachuap Khiri Khan Provincial Culture Office, unveiled a transformative endeavor aimed at celebrating local food as a vital part of Thai cultural heritage. This initiative, titled “1 Province, 1 Menu glorifying local food,” was collaboratively organized by the Prachuap Khiri Khan Provincial Cultural Office and the Provincial Cultural Council, in coordination with the Department of Cultural Promotion under the Ministry of Culture.

The project’s overarching purpose revolves around exploring the historical significance of Thai cuisine and its profound connection to the traditional Thai way of life. It involves comprehensive research and knowledge-sharing about Thai food and local culinary practices, encompassing the use of Thai herbs and their alternative properties. The primary objective is to safeguard this culinary wisdom, which has been cherished and passed down through generations, and to foster sustainable cultural networks anchored in the realm of intangible cultural heritage.

To select a representative provincial food menu, the Prachuap Khiri Khan Provincial Cultural Office held an engaging food menu contest that invited participants from all eight districts of the province. The criteria for the selection were aligned with the guidelines set forth by the Department of Cultural Promotion. Entrants showcased a diverse array of Thai and local delicacies, ranging from savory dishes to delectable sweets and enticing snacks.

The Department of Cultural Promotion will carefully consider all the submissions to designate the most deserving menu as the official “1 province, 1 menu glorifying local food” for Prachuap Khiri Khan. Upon making their selection, the results will be publicly announced, and the winning menu will receive recognition in the form of plaques and certificates from the esteemed Department of Cultural Promotion under the Ministry of Culture.

Through this initiative, Prachuap Khiri Khan is not only celebrating its rich culinary heritage but also actively preserving the essence of local food as an invaluable aspect of Thailand’s diverse cultural tapestry. The endeavor stands as a testament to the province’s commitment to cherishing its cultural identity and showcasing the importance of traditional culinary practices that have shaped its identity throughout the ages.


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