AirAsia, in collaboration with the Tourism Authority of Thailand (TAT) offices in Prachuap and Phetchaburi, is offering sales promotions and promoting flight routes at the Amazing Cha-Am – Hua Hin Consumer Fair. This event, held between April 26-28, 2024, at the Central Festival Shopping Center in Chiang Mai Province, aims to boost tourism in Prachuap and Phetchaburi areas.
Organized by TAT Phetchaburi Office, TAT Prachuap Office, TAT Chiang Mai Office, and the Hua Hin-Cha-am Tourism Business Association, in partnership with AirAsia, the fair features over 20 leading tour operators from the Cha-am-Hua Hin area. These operators are showcasing their offerings, spanning from the seaside to the northern regions, to attract visitors from Chiang Mai.
Aligned with government policies and TAT objectives, the fair not only promotes tourism products and services but also highlights the cultural uniqueness of Phetchaburi and Prachuap. By fostering deeper awareness of the local culture and way of life among Chiang Mai residents, the event aims to stimulate tourism and economic growth in both regions. This initiative resonates with the concept of year-round travel in Phetchaburi and Prachuap, under the campaign slogan “Happy Now,” encouraging visits to various attractions in both provinces.
